Stair Inspiration: Architectural stairs in the headquarters of YG ENTERTAINMENT in Seoul, South Korea.
Inspired by YG entertainment’s impact on the Korean music industry and the K-pop music culture, the new headquarters was designed by the Dutch architecture practice UNStudio. The building’s futuristic façade was designed as a protective shell that resembles an ‘urban speaker’. The building houses office spaces, capsule-like meeting rooms, recording studios, and it is now home to a legion of successful K-pop giants.
The interior of the building continues the futuristic theme with plenty of white tones and playful geometric lines. Integrated with LED lights, a set of internal staircases were designed to multidimensionally link the nine-story building. The stairs, visually introduce the skylight from the glass roof to the whole central atrium, functionally linking the multi-functional practices and performance spaces, emphasize collaboration and interactions. The aim is to create ‘the most uplifting and inspiring work environment’ for all staff and visitors.